The problem that I am unable to escape is how people were even surprised. This is Hollywood. In same show that MacFarlane sung about boobs, Adelle and Shirley Bassey performed two songs that were themes in one of the most misogynistic franchises ever.
For fifty years James Bond has strolled across the screen treating women like shit, fucking them, leaving them, using them and, in a show where the host was roundly condemned, the songs of these films were celebrated. It's not even as if we are looking back at these films as bygone pictures of an old era (such as when Alec Guiness putting on face paint in Lawrence of Arabia). Skyfall, the most recent Bond film, is considered by many to be one of the best Bond films in years, a revitalisation of the franchise by returning to its misogynistic roots by turning, of all people, Judy Dench into nothing more than a Bond woman who can't shoot straight and must be saved by Bond, only to die in his arms and be replaced a man.
It is not, in these conversations, that I disagree that MacFarlane's song about boobs or his general jokes about women were in poor taste, because they were. Rather, I fail to see how people did not expect this. This is Hollywood. I could repeat that line a hundred times. This is Hollwyood and MacFarlane was hired to bring in the young, teenage audience who keep Hollywood afloat through bad teen comedy films where, yeah, bad sex jokes (mostly at the expense of women) is part of the deal. And don't even get me started about bad action films where famous men saved unknown women who may or may not show some skin, and those ridiculous teen horror films where you, barely known starlets are constantly in danger--or, well, their clothing is, anyhow.
If you're a woman, it is exactly what the Oscar ceremony showed you.