Ben Peek (benpeek) wrote,
Ben Peek
benpeek

  • Mood:

Translated Product Placement

I've never heard of this happening before. Has anyone else?

Speaking of Swancon, sci-fi author Tim Powers was the other principlal guest that weekend. I recall him telling me that he found out that the publishers of the Spanish (or another country's) [it's the German--Ben] translations of his novels had been inserting scenes for product placement, and that this was apparently standard practice. That is, they had a local writer on hand to add scenes into all the publisher's foreign novels where a character would go to the fridge and take out a coke, or whatever drink was contractually required.


From Eddie Campbell's blog.

Subscribe

  • Have You Read Above/Below?

    Have you read Above/Below? No? You should. "Continues to press the nerd pleasure centers of my brain." --John Scalzi. "Cleverly and at…

  • Monday Morning: Above/Below Kindle and Others

    Above/Below is available on Kindle. You should obviously buy it and then tell all of Amazon how much you love it, yes. In other news,…

  • Birthday.

    Today is my birthday. I am, though it seems hard to imagine, thirty-five. People do nice things on my birthday, mostly for me, sometimes for…

  • Post a new comment

    Error

    Comments allowed for friends only

    Anonymous comments are disabled in this journal

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

  • 15 comments

  • Have You Read Above/Below?

    Have you read Above/Below? No? You should. "Continues to press the nerd pleasure centers of my brain." --John Scalzi. "Cleverly and at…

  • Monday Morning: Above/Below Kindle and Others

    Above/Below is available on Kindle. You should obviously buy it and then tell all of Amazon how much you love it, yes. In other news,…

  • Birthday.

    Today is my birthday. I am, though it seems hard to imagine, thirty-five. People do nice things on my birthday, mostly for me, sometimes for…